Development Sales

BH3 Realty is a boutique development sales company that operates the sales and marketing for all BH3 projects and developer clients. Our unmatched expertise in efficiently handling all facets of a client’s integrated strategy from inception through closings makes BH3 Realty the premier choice for third party clients. Offering precise marketing and sales services, we ensure success while obtaining maximum price points.

Through its vast network, BH3 Realty is able to offer a dynamic array of horizontally integrated services from marketing, sales and project finance to full business plan implementation.

BH3 Realty is led by Michael Neumann, an accomplished sales director in the luxury residential sector with over 25 years experience. Prior to joining BH3, he was an instrumental figure behind approximately 50 properties; where under his management, sales exceeded $3billion with more than 5,000 residences sold. Since joining BH3, Michael has successfully executed on sales in excess of $500 million.


  • Site analysis
  • Market research
  • Product positioning
  • Competitive analysis
  • Buyer profile analysis
  • Strategic forecasting


  • Pricing matrix development and price fluctuation strategies
  • Architectural oversight (elevations, floor plan design, features & standards)
  • Maximization of sq. ft. ratios
  • Unit mix analysis
  • Oversight of project branding, i.e. website design, social media, advertising, PR, collateral materials, videos, etc.


  • Development of pricing tactics & strategies
  • Day-to-day management of sales team
  • Local and international broker networking
  • Creation & implementation of sales plan
  • Management and oversight of advertising and public relations initiatives
  • Email marketing program development & implementation


  • Sales team hiring, training & management
  • Sales center design
  • Contract administration
  • Title closing coordination
  • Pre-closing walkthroughs
  • Post-closing punch-out coordination
  • Mortgage financing coordination
  • Agency Approvals
  • Management/lender reporting